haku: @indexterm EVENT STUDIES / yhteensä: 51
viitteet: 46-51 / 51
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46.
Assessing market value of event sponsoring: corporate olympic sponsorships
Journal of Advertising Research
2001 : JAN-FEB, VOL. 41:1, p. 9-15
 2001 Miyazaki, A.D.
Morgan, A.G.
47.
Interacting biases, non-normal return distributions and the performance of tests for long-horizon event studies
Journal of Banking and Finance
2001 : APR, VOL. 25:4, p. 741-765
 2001 Cowan, A. R.
Sergeant, A. M. A.
48.
Citicorp-Travelers Group merger: Challenging barriers between banking and insurance
Journal of Banking and Finance
2001 : AUG, VOL. 25:8, p. 1553-1571
 2001 Carow, K. A.
49.
Non-transitive choice: event-splitting effects or framing effects?
Economica
2001 : VOL. 68:269, s. 77-96
 2001 Humphrey, S. J.
50.
Stock market reactions to international joint venture announcement: an event analysis
International Business Review
2001 : APR, VOL. 10:2, p. 139-154
 2001 Hanvanich, S.
Cavusgil, S. T.
51.
Marketing strategy and market value : An event study ana- lysis
European Management Journal
1998 : VOL. 16:3, p. 366-371
 1998 Montagnes, C. P. de
Rad, A. T.
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