haku: @indexterm Test marketing / yhteensä: 57
viitteet: 49-57 / 57
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49.
Industrial product concept testing.
Industrial Marketing Management
1981 : JUL, VOL. 10:3, p. 157-164
 1981 Acito, F.
Hustad, T. P.
50.
A note on procedures for testing the quality of a clustering of a set of objects.
Decision Sciences
1980 : OCT, VOL. 11:4, p. 669-677
 1980 Milligan, G. W.
Mahajan, V.
51.
Uses of Voice-Pitch analysis.
Journal of Advertising Research
1980 : APR, VOL. 20:2, p. 69-73
 1980 Brickman, G. A.
52.
Test marketing: an evaluation of more recent micro-marketing methods.
Management Decision
1979 : VOL. 17:6, p. 441-449
 1979 Jobber, D.
53.
Test marketing services - a logical approach.
Marketing
1979 : SEP, p. 61-63
 1979 Adams, J.
54.
Optimal construction of experimental clusters.
Management Science
1979 : FEB, VOL. 25:2, p. 182-190
 1979 Murphy, R. A.
Tatham, R. L.
55.
Modelle zur Plannung der Produkteinfuehrung mit Informationsbeschaffung.
Zeitschrift für Betriebswirtschaft
1978 : DEC, VOL. 48:12, p. 1061-1080
 1978 Berndt, R.
56.
Tracker: an early test market forecasting and diagnostic model for new product planning.
Journal of Marketing Research
1978 : 2 MAY VOL.15 p.192-202
 1978 Blattberg, R.
Golanty, J.
57.
Pre-test-market evaluation of new packaged goods: a model and measurement methodology.
Journal of Marketing Research
1978 : 2 MAY VOL.15 p.171-191
 1978 Silk, A. J.
Urban, G. L.
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