haku: @author Bass, F. M. / yhteensä: 17
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5.
Optimal pricing of successive generations of product advances
International Journal of Research in Marketing
1993 : JUN, VOL. 10, p. 185-207
 1993 Padmanabhan, V.
Bass, F. M.
6.
Evolution of technological generations: the law of capture.
Sloan Management Review
1992 : WINTER, VOL. 33:2, p. 66-77
 1992 Norton, J. A.
Bass, F. M.
7.
New product diffusion models in marketing: a review and directions for research.
Journal of Marketing
1990 : JAN, VOL. 54:1, p. 1-26
 1990 Mahajan, V.
Muller, E.
Bass, F. M.
8.
Adjusting stated intention measures to predict trial purchase of new products: a comparison of models and methods
Journal of Marketing Research
1989 : AUG, VOL. 26:3, p. 336-350
 1989 Jamieson, L. F.
Bass, F. M.
9.
Effect of choice set size on choice probabilities: an extended logit model.
International Journal of Research in Marketing
1989 : SEP, VOL. 6:1, p. 1-11
 1989 Jain, D. C.
Bass, F. M.
10.
A diffusion theory model of adoption and substitution for successive generations of high-technology products.
Management Science
1987 : SEP, VOL. 33:9, p. 1069-1086
 1987 Norton, J. A.
Bass, F. M.
11.
Competition, strategy, and price dynamics : a theoretical and empirical investigation.
Journal of Marketing Research
1985 : AUG, VOL. 22:3, p. 283-296
 1985 Rao, R. C.
Bass, F. M.
12.
Estimation of bimonthly relations from annual data.
Management Science
1983 : JAN, VOL. 29:1, p. 1-11
 1983 Bass, F. M.
Leone, R. P.
13.
A stochastic brand choice framework for econometric modeling of time series market share behavior.
Journal of Marketing Research
1980 : NOV, VOL. 17:4, p. 486-497
 1980 Bass, F. M.
Pilon, T. L.
14.
The relationship between diffusion rates, experience curves, and demand elasticities for consumer durable technological innovations with Comments by Thomas Russell and Dan Horsky.
Journal of Business
1980 : JUL, VOL. 53:3 Part 2, p. S51-S78
 1980 Bass, F. M.
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