haku: @author Grewal, D. / yhteensä: 18
viitteet: 5-14 / 18
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5.
Serving Customers and Consumers Effectively in the Twenty-First Century: A Conceptual Framework and Overview
Journal of the Academy of Marketing Science
2000 : VOL. 28:1, p. 9-16
 2000 Parasuraman, A.
Grewal, D.
6.
Guest editors´overview of the issue: supply chain management in a networked economy
Journal of Retailing
2000 : WINTER, VOL. 76:4, p. 415-429
 2000 Levy, M.
Grewal, D.
7.
Pricing and public policy: a research agenda and an overview of the special issue
Journal of Public Policy and Marketing
1999 : SPRING, VOL. 18:1, p. 3-10
 1999 Grewal, D.
Compeau, L.
8.
The effects of store name, brand name and price discounts on consumers' evaluations and purchase intentions
Journal of Retailing
1998 : FALL, VOL. 74:3, p. 331-352
 1998 Grewal, D.
9.
Comparative price advertising: An integrative review
Journal of Public Policy and Marketing
1998 : FALL, VOL. 17:2, p. 257-273
 1998 Compeau, L. D.
Grewal, D.
10.
Role of prior affect and sensory cues on consumers' affective and cognitive responses and overall perceptions of quality
Journal of Business Research
1998 : JUL, VOL. 42:3, p. 295-308
 1998 Compeau, L. D.
Grewal, D.
Monroe, K. B.
11.
A model of the influence of marketing objectives on pricing strategies in international countertrade
Journal of Public Policy and Marketing
1997 : SPRING, VOL. 16:1, p. 69-82
 1997 Paun, D.
Compeau, L.
Grewal, D.
12.
Development of a multidimensional measure of perceived product quality
Journal of Quality Management
1996 : VOL. 2:1, p. 87-112
 1996 Stone-Romero, E.
Stone, D.
Grewal, D.
13.
Communicating price information through semantic cues: the moderating effects of situation and discount size
Journal of Consumer Research
1996 : SEP, VOL. 23:2, p. 148-155
 1996 Grewal, D.
Marmorstein, H.
Sharma, A.
14.
Market price variation, perceived price variation, and consumers' price search decisions for durable goods
Journal of Consumer Research
1994 : DEC, VOL. 21:3, p. 453-460
 1994 Grewal, D.
Marmorstein, H.
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