haku: @author Jacobson, R. / yhteensä: 19
viitteet: 5-14 / 19
« edellinen sivu | seuraava sivu »
otsikko | vuosi | tekijä | ||
5. |
Human Systems Management
1996 : VOL. 15:1, p. 71-78 |
1996 | Jacobson, R. |
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6. |
Journal of Marketing
1995 : JAN, VOL. 59:1, p. 63-77 |
1995 | Lane, V. Jacobson, R. |
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7. |
Gaining comparative advantage through discretionary expenditures: the returns to R&D and advertising
Management Science
1992 : SEP, VOL. 38:9, p. 1264-1279 |
1992 | Erickson, G. Jacobson, R. |
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8. |
Academy of Management Review
1992 : OCT, VOL. 17:4, p. 782-807 |
1992 | Jacobson, R. |
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9. |
International Journal of Research in Marketing
1992 : MAR, VOL. 9:1, p. 23-37 |
1992 | Erickson, G. Jacobson, R. Johansson, J. |
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10. |
Journal of Consumer Research
1990 : MAR, VOL. 16, p.420-432 |
1990 | Jacobson, R. Obermiller, C. |
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11. |
Journal of Consumer Research
1990 : MAR, VOL. 16:4, p. 420-432 |
1990 | Jacobson, R. Obermiller, C. |
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12. |
Journal of Marketing
1988 : OCT, VOL. 52:4, p. 68-80 |
1988 | Jacobson, R. |
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13. |
American Economic Review
1987 : JUN, VOL. 77:3, p. 470-478 |
1987 | Jacobson, R. |
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14. |
Journal of Marketing
1987 : OCT, VOL. 51:4, p. 31-44 |
1987 | Jacobson, R. Aaker, D. A. |
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