haku: @author McDonald, M. / yhteensä: 13
viitteet: 5-13 / 13
« edellinen sivu | seuraava sivu »
 otsikkovuositekijä
5.
Key account management: theory practice and challenges
Journal of Marketing Management
1997 : NOV, VOL. 13:8, p. 737-758
 1997 McDonald, M.
6.
Key account management: theory, practice and challenges
Journal of Marketing Management
1997 : NOV, VOL. 13:8, p. 737-757
 1997 McDonald, M.
Millman, T.
Rogers, B.
7.
Market segmentation: Organizational archetypes and research agendas
European Journal of Marketing
1997 : VOL. 31:1/2, p. 17-32
 1997 Jenkins, M.
McDonald, M.
8.
Strategic marketing planning: theory, practice and research agendas
Journal of Marketing Management
1996 : JAN/FEB/APR, VOL. 12:1-3, p. 5-28
 1996 McDonald, M.
9.
Farmers as workers in Japan's regional economic restructuring, 1965-1985
Economic Geography
1996 : JAN, VOL. 72:1, p. 49-72
 1996 McDonald, M.
10.
Strategic marketing planning: theory, practice and research agenda
Journal of Marketing Management
1996 : JAN-APR, VOL. 12:1-3, p. 5-27
 1996 McDonald, M.
11.
The role of marketing past, present and future
Journal of Marketing Practice: Applied Marketing Science
1995 : VOL. 1:1, p. 54-78
 1995 Denison, T.
McDonald, M.
12.
Excellent selling can seriously damage a company's health
European Management Journal
1991 : SEP, VOL. 9:3, p. 280-283
 1991 McDonald, M.
13.
Marketing unplanned.
Marketing
1979 : APR, p. 91-92,94,96
 1979 McDonald, M.
« edellinen sivu | seuraava sivu »
SCIMA