haku: @indexterm marketing models / yhteensä: 446
viitteet: 5-14 / 446
« edellinen sivu | seuraava sivu »
 otsikkovuositekijä
5.
Impact of marketing model application and competitive intelligence utilization on strategic response capability
Journal of Strategic Marketing
2008 : MAY, VOL. 16:2, p. 91-110
 2008 Heinrichs, J.H.
Lim, J-S.
6.
Impact of personal orientation on luxury-brand purchase value
International Journal of Market Research
2005 : VOL. 47:4, p. 429-454
 2005 Tsai, S-p
7.
The rise and fall of the Latin Square in marketing: a cautionary tale
European Journal of Marketing
2005 : VOL. 39:3-4, p.328-350
 2005 Hamlin, R.P.
8.
Sausages and modelling advertising
Admap
2004 : SEP, VOL. 39:8 (453), p. 46-49
 2004 Weaver, K.
9.
Market models and modelling
Admap
2004 : SEP, VOL. 39:8 (453), p. 12-13
 2004 White, R.
10.
An organizational communication-based model of individual customer orientation of nonmarketing members of a firm
Journal of Strategic Marketing
2004 : VOL 12:1, p. 29-56
 2004 Goebel, D. J.
Marshall, G. W.
Locander, W. B.
11.
The employee-customer satisfaction chain in the ECSI model
European Journal of Marketing
2003 : VOL 37:11-12, p. 1703-1722
 2003 Vilares, M. J.
Coelho, P. S.
12.
The community readiness model : a complementary approach to social marketing
Marketing Theory
2003 : VOL 3:4, p. 411-425
 2003 Kelly, K. J. (et al.)
13.
The Kohonen self-organising map as an alternative to cluster analysis : an application to direct marketing
International Journal of Market Research
2003 : VOL 45:2, p. 191-211
 2003 Curry, B (et. al)
14.
Mining Customer Product Ratings for Personalized Marketing
Decision Support Systems
2003 : MAY, VOL. 35:2, p. 231-244
 2003 Cheung, K.-W.
« edellinen sivu | seuraava sivu »
SCIMA