haku: @journal_id 58 / yhteensä: 815
viitteet: 5-14 / 815
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5.
A critical review of construct indicators and measurement model misspecification in marketing and consumer research
Journal of Consumer Research
2003 : SEP, VOL. 30:2, p. 199-218
 2003 Burke Jarvis, C.
MacKenzie, S.B.
Podsakoff, P.M.
6.
Experiencing products in the virtual world: the role of goal and imagery in influencing attitudes versus purchase intentions
Journal of Consumer Research
2003 : SEP, VOL. 30:2, p. 184-198
 2003 Schlosser, A.E.
7.
When more is less and less is more: the role of ideal point availability and assortment in consumer choice
Journal of Consumer Research
2003 : SEP, VOL. 30:2, p. 170-183
 2003 Chernev, A.
8.
Rethinking the origins of involvement and brand commitment: insights from postsocialist Central Europe
Journal of Consumer Research
2003 : SEP, VOL. 30:2, p. 151-169
 2003 Coulter, R.A.
Price, L.L.
Feick, L.
9.
Brand Synthesis: The Multidimensional of Brand Knowledge
Journal of Consumer Research
2003 : MAR, VOL. 29:4, p. 595-600
 2003 Keller, K. L.
10.
Sympathy and Empathy: Emotional Responses to Advertising Dramas
Journal of Consumer Research
2003 : MAR, VOL. 29:4, p. 566-570
 2003 Escalas, J. E.
Stern, B. B.
11.
Individual Differences in the Centrality of Visual Product Aesthetics: Concept and Measurement
Journal of Consumer Research
2003 : MAR, VOL. 29:4, p. 551-565
 2003 Bloch, P. H.
Brunel, F. F.
Arnold, T. J.
12.
Locus of Equity and Brand Extension
Journal of Consumer Research
2003 : MAR, VOL. 29:4, p. 539-550
 2003 Osselaer, S. M. J. van
Alba, J. W.
13.
The Time Course and Impact of Consumers' Erroneous Beliefs about Hedonic Contrast Effects
Journal of Consumer Research
2003 : MAR, VOL. 29:4, p. 507-516
 2003 Novemsky, N.
Ratner, R. K.
14.
Why Do People Suggest What They Do Not Want? Using Context Effects to Influence Others' Choices
Journal of Consumer Research
2003 : MAR, VOL. 29:4, p. 492-506
 2003 Hamilton, R. W.
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