haku: @journal_id 69 / yhteensä: 714
viitteet: 56-65 / 714
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 otsikkovuositekijä
56.
The evolution of first amendment protection for commercial speech
Journal of Marketing
1995 : JAN, VOL. 59:1, p. 38-47
 1995 Boedecker, K.
Morgan, F.
Wright, L.
57.
Software piracy: estimation of lost sales and the impact on software diffusion
Journal of Marketing
1995 : JAN, VOL. 59:1, p. 29-37
 1995 Givon, M.
Mahajan, V.
Muller, E.
58.
Consumer trade-offs and the evaluation of services
Journal of Marketing
1995 : JAN, VOL. 59:1, p. 17-28
 1995 Ostrom, A.
Lacobucci, D.
59.
Long-term manufacturer-supplier relationships: do they pay off for supplier firms?
Journal of Marketing
1995 : JAN, VOL. 59:1, p. 1-16
 1995 Kalwani, M.
Narayandas, N.
60.
The influence of co-worker feedback on salespeople (Vertriebsabteilung, Feedback, menschliche Leistungsfähigkeit , Mitarbeiterinformation, Sales Management)
Journal of Marketing
1994 : OCT, VOL. 58:4, p. 82-94
 1994 Kohli, A. K.
Jaworski, B. J.
61.
EDLP, hi-lo, and margin arithmetic
Journal of Marketing
1994 : OCT, VOL. 58:4, p. 16-27
 1994 Hoch, S. J.
Dreze, X.
Purk, M. E.
62.
Avoiding misuse of new information technologies. Legal and societal considerations (Gesetzgebung)
Journal of Marketing
1994 : JAN, VOl. 58:1, p. 89-110
 1994 Bloom, P. N.
Milne, F. R.
Adler, R.
63.
Reassessment of expectations as a comparison standard in measuring service quality: implications for further research
Journal of Marketing
1994 : JAN, VOL. 58:1, p. 111-139
 1994 Parasuraman, A.
Zeithaml, V. A.
Berry, L. L.
64.
Critical service encounters: the employee's viewpoint
Journal of Marketing
1994 : OCT, VOL. 58:4, p. 95-106
 1994 Bitner, M.
Booms, B.
Mohr, L.
65.
Performance, attribution, and expectancy linkages in personal selling
Journal of Marketing
1994 : OCT, VOL. 58:4, p. 68-81
 1994 Johnston, W.
Kim, K.
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