haku: @journal_id 58 / yhteensä: 815
viitteet: 63-72 / 815
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63.
A gravity-based multidimensional scaling model for deriving spatial structures underlying consumer preference/choice judgments
Journal of Consumer Research
2002 : JUN, VOL. 29:1, p. 91-100
 2002 Desarbo, W. S.
Kim, J.
Choi, S. C.
Spaulding, M.
64.
Why do brands cause trouble? A dialectical theory of consumer culture and branding
Journal of Consumer Research
2002 : JUN, VOL. 29:1, p. 70-90
 2002 Holt, D. B.
65.
Effects of inconsistent attribute information on the predictive value of product attitudes: toward a resolution of opposing perspectives
Journal of Consumer Research
2002 : JUN, VOL. 29:1, p. 39-56
 2002 Sengupta, J.
Johar, G. V.
66.
An experimental investigation of the joint effects of advertising and peers on adolescents' beliefs and intentions about cigarette consumption
Journal of Consumer Research
2002 : JUN, VOL. 29:1, p. 5-19
 2002 Pechmann, C.
Knight, S. J.
67.
A Consumer Perspective on Price-Matching Refund Policies: Effect on Price Perceptions and Search Behavior
Journal of Consumer Research
2002 : SEP, VOL. 28:2, p. 296-307
 2002 Srivastava, J.
Lurie, N.
68.
Moderators of Language Effects in Advertising to Bilinguals: A Psycholinguistic Approach
Journal of Consumer Research
2002 : SEP, VOL. 28:2, p. 284-295
 2002 Luna, D.
Peracchio, L. A.
69.
Improving Parameter Estimates and Model Prediction by Aggregate Customization in Choice Experiments
Journal of Consumer Research
2002 : SEP, VOL. 28:2, p. 273-283
 2002 Arora, N.
Huber, J.
70.
The Moderating Effect of Knowledge and Resources on the Persuasive Impact of Analogies
Journal of Consumer Research
2002 : SEP, VOL. 28:2, p. 257-272
 2002 Roehm, M. L.
Sternthal, B.
71.
Two Ways of Learning Brand Associations
Journal of Consumer Research
2002 : SEP, VOL. 28:2, p. 202-223
 2002 Osselaer, S. M. J. Van
Janiszewski, C.
72.
Emotional Contagion Effects on Product Attitudes
Journal of Consumer Research
2002 : SEP, VOL. 28:2, p. 189-201
 2002 Howard, D. J.
Gengler, C.
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