haku: @indexterm INDUSTRIAL ADVERTISING / yhteensä: 27
viitteet: 7-16 / 27
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7.
Is industrial advertising sexist?
Industrial Marketing Management
1987 : NOV, VOL. 16:2, p. 231-240
 1987 Reese, N. A.
Whipple, T. W.
Courtney, A. E.
8.
Advertising budgeting practices of industrial advertisers.
Industrial Marketing Management
1987 : FEB, VOL. 16:1, p. 63-69
 1987 Lynch, J. E.
Hooley, G. J.
9.
Copy length and industrial advertising readership.
Industrial Marketing Management
1986 : AUG, VOL. 15:3, p. 245-251
 1986 Soley, L. C.
10.
Successful industrial advertising campaigns.
Industrial Marketing Management
1986 : MAY, VOL. 15:2, p. 123-128
 1986 Korgaonkar, P. K.
Bellenger, D. N.
Smith, A. E.
11.
Improving industrial advertising copy.
Industrial Marketing Management
1986 : MAY, VOL. 15:2, p. 117-122
 1986 Bellizzi, J. A.
Hite, R. E.
12.
Effective advertising in industrial supplier directories.
Industrial Marketing Management
1985 : MAY, VOL. 14:2, p. 107-111
 1985 Lehmann, D. R.
Steckel, J. H.
13.
Rating industrial advertisements.
Industrial Marketing Management
1984 : FEB, VOL. 13:1, p. 43-48
 1984 Zinkhan, G. M.
14.
Comparative industrial advertising: the content and frequency.
Industrial Marketing Management
1984 : MAY, VOL. 13:2, p. 133-138
 1984 Stevenson, T. H.
Swayne, L. E.
15.
Women in industrial advertisements.
Industrial Marketing Management
1983 : APR, VOL. 12:2, p. 145-149
 1983 Easton, G.
Toner, C.
16.
Developing better industrial advertising.
Industrial Marketing Management
1983 : FEB, VOL. 12:1, p. 19-23
 1983 Bellizzi, J. A.
Lehrer, J.
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