haku: @indexterm PRODUCT ELIMINATION / yhteensä: 19
viitteet: 7-16 / 19
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7.
Project dropstrat: what factors do managers consider in deciding whether to drop a project?
European Journal of Marketing
1993 : VOL. 27:4, p. 35-57
 1993 Avlonitis, G.
8.
Marke und Verbraucher - Zu den Grundlagen lebenslanger Bindungen.
Markenartikel
1993 : JUL, VOL. 55:7, p. 340,342-344,346-347
 1993 Köhler, R.
9.
"Project Dropstrat" : product elimination and the product life cycle concept.
European Journal of Marketing
1990 : VOL. 24:9, p. 55-67
 1990 Avlonitis, G. J.
10.
Product deletion and effects of strategy.
European Journal of Marketing
1989 : VOL. 23:10, p. 6-17
 1989 Hart, S. J.
11.
Linking different types of product elimination decisions to their performance outcome: 'Project Dropstat'.
International Journal of Research in Marketing
1987 : VOL. 4:1, p. 43-57
 1987 Avlonitis, G. J.
12.
Revision y critica a las aportaciones sobre la eliminacion de productos.
Esic Market
1987 : APR-JUN, 56, p. 115-136
 1987 Munuera Aleman, J. L.
13.
The techno-economic ecology of the product elimination process.
International Journal of Research in Marketing
1985 : VOL. 2:3, p. 175-184
 1985 Avlonitis, G. J.
14.
Product elimination decision making : does formality matter?
Journal of Marketing
1985 : WINTER, VOL. 49:1, p. 41-52
 1985 Avlonitis, G. J.
15.
Advisors and decision-makers in product eliminations.
Industrial Marketing Management
1985 : FEB, VOL. 14:1, p. 17-26
 1985 Avlonitis, G. J.
16.
Une nouvelle procedure de detection des produits douteux : Prodelimin.
Revue Francaise du Marketing
1984 : JUl-AUG, 99, p. 19-48
 1984 Salerno, F.
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