haku: @journal_id 1714 / yhteensä: 26
viitteet: 7-16 / 26
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7.
Opposites Attract, but Similarity Works: A Study of Interorganizational Similarity in Marketing Channels
Journal of Business-to-Business Marketing
2003 : VOL. 10:1, p. 31-52
 2003 Hamburg, C.
Schneider, J.
Fassnacht, M.
8.
Development of a Relationship Selling Mindset: Organizational Influencers
Journal of Business-to-Business Marketing
2003 : VOL. 10:1, p. 1-28
 2003 Dubinsky, A. J.
9.
Business-to-Business Marketing Textbooks: A Comparative Review
Journal of Business-to-Business Marketing
2002 : VOL. 9:4, p. 27-64
 2002 Backhaus, K.
Muehlfeld, K.
Okoye, D.
10.
Manufacturer-Specific Asset Investments and Inter-Firm Governance Forms: An Empirical Test of the Contingent Effect of Exchange Frequency
Journal of Business-to-Business Marketing
2002 : VOL. 9:4, p. 3-26
 2002 Buvik, A.
11.
Idea logics and network theory in business marketing
Journal of Business-to-Business Marketing
2002 : VOL. 9:3, p. 27-48
 2002 Welch, C.
Wilkinson, I.
12.
Performance in product versus service supplier relationships
Journal of Business-to-Business Marketing
2002 : VOL. 9:1, p. 27-47
 2002 Anselmi, K.
Frankel, R.
Whipple, J. M.
13.
Satisfaction with channel communication strategies in high vs. low context cultures
Journal of Business-to-Business Marketing
2002 : VOL. 9:1, p. 1-26
 2002 Larsen, T.
Rosenbloom, B.
Smith, B.
14.
Country of origin and destination effects in buyer decision making: a relationship perspective
Journal of Business-to-Business Marketing
2001 : VOL. 8:3, p. 37-62
 2001 Vinhas da Silva, R.M.
Davies, G.
Naudé, P.
15.
Social exchange theory and research on business-to-business relational exchange
Journal of Business-to-Business Marketing
2001 : VOL. 8:3, p. 1-36
 2001 Lambe, C.J.
Wittmann, C.M.
Spekman, R.E.
16.
An empirical model of professional buyers' search effort
Journal of Business-to-Business Marketing
2001 : VOL. 8:4, p. 55-81
 2001 Bunn, M.D.
Butaney, G.T.
Hoffman, N.P.
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