haku: @indexterm Product differentiation / yhteensä: 236
viitteet: 70-79 / 236
« edellinen sivu | seuraava sivu »
 otsikkovuositekijä
70.
Brand imitation and its effects on innovation, competition, and brand equity
Business Horizons
1999 : NOV-DEC, VOL. 42:6, p. 9-18
 1999 Wilke, R.
Zaichowsky, J. L.
71.
Measuring geographic diversification and product diversification.
Management International Review
1999 : VOL. 39:3, p. 277-292
 1999 Hoopes, D. G.
72.
Persuasive advertising in Hotelling's model of product differentiation
International Journal of Industrial Organization
1999 : MAY, VOL. 17:4, p. 557-574
 1999 Bloch, F.
Manceau, D.
73.
Service Engineering: systematisch neue Dienstleistungen entwickeln.
FB/IE.Zeitschrift für Unternehmensentwicklung und Industrial Engineering
1999 : AUG, 48:4, p. 177-180
 1999 Barth, T.
Hertweck, A.
74.
Die fühlbare Marke: Haptisches Produktedesign.
Absatzwirtschaft
1999 : FEB, p. 88, 90, 93
 1999 Meyer, S.
75.
La gestion de los canales. Como evitar el conflicto.
Harvard-Deusto Marketing & Ventas
1999 : MAR-APR, 31, p. 18-23
 1999 Bucklin, C.B.
Thomas-Graham, P.A.
Webster, E.A.
76.
Process innovation, product differentiation, and channel structure: strategic incentives in a duopoly
Marketing Science
1998 : VOL. 17:4, p. 301-316
 1998 Gupta, S.
Loulou, R.
77.
The self-concept and image congruence hypothesis: An empirical evaluation in the motor vehicle market
European Journal of Marketing
1998 : VOL. 32:11-12, p. 1110-1123
 1998 Heath, A. P.
Scott, D.
78.
The influence of product type on the purchasing structure
European Journal of Marketing
1998 : VOL. 32:11-12, p. 974-992
 1998 Xideas, E.
Moschuris, S.
79.
Market structure, innovation and vertical product differentiation
International Journal of Industrial Organization
1998 : MAY, VOL. 16:3, p. 285-311
 1998 Greenstein, S.
Ramey, G.
« edellinen sivu | seuraava sivu »
SCIMA