haku: @journal_id 58 / yhteensä: 815
viitteet: 79-88 / 815
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 otsikkovuositekijä
79.
Consumers' Need for Uniqueness: Scale Development and Validation
Journal of Consumer Research
2001 : JUN, VOL. 28:1, p. 50-66
 2001 Tian, K. T.
Bearden, W. O.
Hunter, G. L.
80.
"I" Seek Pleasures and "We" Avoid Pains: The of Self- Regulatory Goals in Information Processing and Persuasion
Journal of Consumer Research
2001 : JUN, VOL. 28:1, p. 33-49
 2001 Aaker, J. L.
Lee, A. Y.
81.
Effects of Brand Logo Complexity, Repetition, and Spacing on Processing Fluency and Judgment
Journal of Consumer Research
2001 : JUN, VOL. 28:1, p. 18-32
 2001 Janiszewski, C.
Meyvis, T.
82.
Sometimes It Just Feels Right: The Differential Weighting of Affect-Consistent and Affect-Inconsistent Product Information
Journal of Consumer Research
2001 : JUN, VOL. 28:1, p. 1-17
 2001 Adaval, R.
83.
"What is it?" Categorization flexibility and consumers' responses to really new products
Journal of Consumer Research
2001 : MAR, VOL. 27:4, p. 489-498
 2001 Moreau, C.P.
Markman, A.B.
Lehmann, D.R.
84.
The impact of common features on consumer preferences: a case of confirmatory reasoning
Journal of Consumer Research
2001 : MAR, VOL. 27:4, p. 475-488
 2001 Chernev, A.
85.
Effects of payment mechanism on spending behavior: the role of rehersal and immediacy of payments
Journal of Consumer Research
2001 : MAR, VOL. 27:4, p. 460-474
 2001 Soman, D.
86.
Avoiding future regret in purchase-timing decisions
Journal of Consumer Research
2001 : MAR, VOL. 27:4, p. 447-459
 2001 Cookie, A.D.
Meyvis, T.
Shcwartz, A.
87.
Trade-ins, mental accounting, and product replacement decisions
Journal of Consumer Research
2001 : MAR, VOL. 27:4, p. 433-446
 2001 Okada, E.M.
88.
Brand community
Journal of Consumer Research
2001 : MAR, VOL. 27:4, p. 412-432
 2001 Muniz Jr., A.M.
O'Guinn, T.C.
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