haku: @author Ramaswamy, V. / yhteensä: 12
viitteet: 8-12 / 12
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8.
CRISP: Customer response based iterative segmentation procedures for response modeling in direct marketing
Journal of Direct Marketing
1994 : SUMMER, VOL. 8:3, p. 7-20
 1994 DeSarbo, W.
Ramaswamy, V.
9.
On the role of social asset specificity in the channel intergration decision
Journal of Institutional and Theoretical Economics
1994 : JUN, VOL. 150:2, p. 375-400
 1994 Majumdar, S.
Ramaswamy, V.
10.
A disaggregate negative binominal regression procedure for count data analysis
Management Science
1994 : MAR, VOL. 40:3, p. 405-417
 1994 Ramaswamy, V.
Anderson, E.
DeSarbo, W.
11.
Competitive marketing behavior in industrial markets
Journal of Marketing
1994 : APR, VOL. 58:2, p. 45-55
 1994 Ramaswamy, V.
12.
SCULPTURE: A New Methodology for Deriving and Analyzing Hierarchical Product-Market Structures from Panel Data
Journal of Marketing Research
1990 : NOV, VOL. 27, p.418-427
 1990 Ramaswamy, V.
DeSarbo, W.
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