haku: @journal_id 1668 / yhteensä: 273
viitteet: 83-92 / 273
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 otsikkovuositekijä
83.
Biometric and eye-tracking insights into the efficiency of information processing of television advertising during fast-forward viewing
International Journal of Advertising
2008 : VOL. 27:3, p. 425-446
 2008 Siefert, C. (et al.)
84.
Differences in brain information processing between print and computer screens
International Journal of Advertising
2008 : VOL. 27:3, p. 399-423
 2008 Geske, J.
Bellur, S.
85.
First attention then intention
International Journal of Advertising
2008 : VOL. 27:3, p. 381-398
 2008 Milosavljevic, M.
Cerf, M.
86.
Brain activity correlates of consumer brand choice shift associated with television advertising
International Journal of Advertising
2008 : VOL. 27:3, p. 359-380
 2008 Silberstein, R.B.
Nield, G.E.
87.
The effect of health, cosmetic and social antismoking information themes on adolescents´ beliefs about smoking
International Journal of Advertising
2008 : VOL. 27:2 p. 235-250
 2008 Michaelidou, N.
Dibb, S.
Ali, H.
88.
How the tone and wording of advertisements interact
International Journal of Advertising
2008 : VOL. 27:2 p. 191-207
 2008 Veer, E.
Pervan, S.
89.
Consumer responses towards non-prescription and prescription drug advertising in the US and Germany
International Journal of Advertising
2008 : VOL. 27:1 p. 99-131
 2008 Diehl, S.
Mueller, B.
Terlutter, R.
90.
When does a candidate's inconsistency matter to the voter? An experimental investigation
International Journal of Advertising
2008 : VOL. 27:1 p. 37-65
 2008 Karande, K.
Case, F.M.
Tarek, M.
91.
Advertising effectivenes from a consumer perspective
International Journal of Advertising
2007 : VOL. 27:2 p. 279-297
 2007 Aitken, R.
Gray, B.
Lawson, R.
92.
Exploring the relationship between celebrity endorser effects and advertising effectiveness
International Journal of Advertising
2007 : VOL. 27:2 p. 209-234
 2007 Amos, C.
Holmes, G.
Strutton, D.
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