haku: @freeterm branding / yhteensä: 17
viitteet: 9-17 / 17
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9.
The duality of political brand equity
European Journal of Marketing
2010 : VOL. 44:3/4, p. 496-514
 2010 Phipps, M.
Brace-Govan, J.
Jevons, C.
10.
The ethics of branding in the age of ubiquitous media: Insights from catholic social teaching
Journal of Business Ethics
2009 : VOL 90: SUPPL. 3, p. 301-313
 2009 Caccamo, J.F.
11.
Introduction
Journal of Business Ethics
2009 : VOL. 90: SUPPL. 3, p. 253-254
 2009 Flanagan, P. (et al.)
(eds.),
12.
The role of branding in public health campaigns
Journal of communication management
2009 : VOL. 13:1, p. 77-91
 2009 Basu, A.
Wang, J.
13.
How rich-media video technology boosts branding goals. Different online advertising formats drive different brand-performance metrics
Journal of Advertising Research
2009 : SEP, VOL. 49:3, p. 285-292
 2009 Spalding, L.
Cole, S.
Fayer, A.
14.
Power in destination branding
Annals of Tourism Research
2009 : APR, VOL 36:2, p. 247-267
 2009 Marzano, G.
Scott, N.
15.
What's in a name?
Accountancy
2008 : AUG, VOL. 142:1380, p. 59
 2008 Richards, K.
16.
Managing meaning through branding - the case of a consulting firm
Organization Studies
2008 : VOL. 29:1, p. 103-125
 2008 Kärreman, D.
Rylander, A.
17.
Old city, new image: perception, positioning and promotion of Budapest
Journal of Travel & Tourism Marketing
2007 : VOL. 22:3/4 p. 21-34
 2007 Puczko, L.
Ratz, T.
Smith, M.
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