haku: @indexterm MACROMARKETING / yhteensä: 24
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 otsikkovuositekijä
1.
The index of consumer sentiment toward marketing: validation, updated results, and demographic analysis
Journal of Consumer Policy
2008 : JUN, VOL. 31:2, p. 195-216
 2008 Gaski, J. F.
2.
Relating cultural value dimensions to consumer power: The case of Turkey's transition
Journal of Euromarketing
2002 : VOL. 12:2, p. 29-53
 2002 Asugman, G.
Say, A.I.
3.
Emerging macromarketing concepts: from Socrates to Alfred Marshall
Journal of Business Research
2002 : SEP, VOL. 55:9, p. 737-745
 2002 Dixon, D. F.
4.
Marketing and the natural environment: what role for morality?
Journal of Macromarketing
2000 : DEC, VOL. 20:2, p. 144-154
 2000 Crane, A.
5.
The status quo of macro marketing channel and thought on its development (original in Chinese)
Commercial Economy and Management (c)
1998 : 5, p.31-32
 1998 Xia, Hongshen
6.
On the current market (original in Chinese)
Special Zone Economy (c)
1998 : 11, p.13-14
 1998 Wang, Zhuo
7.
New characteristics of current market changes and countermeasure suggestions (original in Chinese)
Coastal Economy (c)
1998 : 10, p.4-6
 1998 Gu, Jiekang
8.
Income, consumption, and subjective well-being: Toward a a composite macromarketing model
Journal of Macromarketing
1998 : FALL, VOL. 18:2, p. 153-168
 1998 Ahuvia, A. C.
Friedman, D. C.
9.
Sustainable consumption and the quality of life: A macromarketing challenge to the dominant social paradigm
Journal of Macromarketing
1997 : SPRING, VOL. 17:1, p. 4-24
 1997 Kilbourne, W.
McDonagh, P.
Prothero, A.
10.
Explaining success: hard work, not illusion
Business Strategy Review
1997 : SUMMER, VOL. 8:2, p. 75-77
 1997 Roberts, K.
Wensley, R.
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