haku: @indexterm Consumer attitudes / yhteensä: 469
viitteet: 119-128 / 469
« edellinen sivu | seuraava sivu »
 otsikkovuositekijä
119.
Examining Polish market mavens and their attitudes toward advertising
Journal of East-West Business
2002 : VOL. 8:1, p. 77-89
 2002 Chelminski, P.
Coulter, R.
120.
Direct experience and the strength of the personal norm-behavior relationship
Psychology & Marketing
2002 : OCT, VOL. 19:10, p. 881-893
 2002 Thogersen, J.
121.
Customer familiarity and its effects on satisfaction and behavioral intentions
Psychology & Marketing
2002 : OCT, VOL. 19:10, p. 861-879
 2002 Söderlund, M.
122.
Brand familiarity and invoice price effects on consumer evaluations: The moderating role of skepticism toward advertising
Journal of Advertising
2002 : SUMMER, VOL. 31:2, p. 1-15
 2002 Hardesty, D.M.
Carlson, J.P.
Bearden, W.O.
123.
Anticipating discussion about a product: rehearsing what to say can affect your judgments
Journal of Consumer Research
2002 : JUN, VOL. 29:1, p. 101-115
 2002 Schlosser, A. E.
Shavitt, S.
124.
In pursuit of obnoxiously devoted customers
Business Horizons
2002 : MAR-APR, VOL. 45:2, p. 13-16
 2002 Bell, C.R.
125.
Linking Thoughts to Feelings: Investigating Cognitive Appraisals and Consumption Emotions in a Mixed- Emotions Context
Journal of the Academy of Marketing Science
2002 : WINTER, VOL. 30:1, p. 44-58
 2002 Otnes, C. C.
Ruth, R. A.
Brunel, F. F.
126.
Performance-only measurement of service quality: A replication and extension
Journal of Business Research
2002 : JAN, VOL. 55:1, p. 17-31
 2002 Brady, M.K.
Cronin, J.J.
Brand, R.R.
127.
Customer mind-set of employees throughout the organization
Journal of the Academy of Marketing Science
2002 : SPRING, VOL 30:2, p. 159-171
 2002 Kennedy, K.N.
Lassk, F.G.
Goolsby, J.R.
128.
The effects of price on brand extension evaluations: The moderating role of extension similarity
Journal of the Academy of Marketing Science
2002 : SPRING, VOL 30:2, p. 131-140
 2002 Taylor, V.A.
Bearden, W.O.
« edellinen sivu | seuraava sivu »
SCIMA