haku: @indexterm evaluation / yhteensä: 1041
viitteet: 189-198 / 1041
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 otsikkovuositekijä
189.
Evaluating Promotions in Shopping Environments: Decomposing Sales Response into Attraction, Conversion, and Spending Effects
Marketing Science
2001 : VOL. 20:2, p. 194-215
 2001 Lam, S. Y.
190.
Emerging factors in user evaluation of the World Wide Web
Information & Management
2001 : JUL, VOL. 38:6, p. 373-384
 2001 D'Ambra, J.
Rice, R. E.
191.
Towards a conceptual structure for evaluating policy analytic activities
European Journal of Operational Research
2001 : MAR 16, VOL. 129:3, p. 627-649
 2001 Thissen, W. A. H.
Twaalfhoven, P. G. J.
192.
Prospect theory, mental accounting, and differences in aggregated and segregated evaluation of lottery portfolios
Management Science
2001 : MAY, VOL. 47:5, p. 716-733
 2001 Langer, T.
Weber, M.
193.
Opening the black box: an experimental investigation of the mediating effects of trust and value congruence on transformational and transactional leadership
Journal of Organizational Behavior
2001 : DEC, VOL.21:8, p.949-964
 2001 Jung, D.I.
Avolio, B.J.
194.
Strategieprozessforschung
Zeitschrift für Betriebswirtschaft
2001 : MAY, VOL. 71:5, p. 531-550
 2001 Rühli, E.
Schmidt, S. L.
195.
Evaluation of a decision support system for credit management decisions
Decision Support Systems
2001 : MAR, VOL. 30:4, p. 419-436
 2001 Kanungo, S.
Sharma, S.
Jain, P.K.
196.
The extent and formality of sales agency evaluations of principals
Industrial Marketing Management
2001 : JAN, VOL. 30:1, p. 37-49
 2001 Merritt, N.J.
Newell, S.J.
197.
Factors affecting the use of information in the evaluation of marketing communications productivity
Journal of the Academy of Marketing Science
2001 : WINTER, VOL. 29:1, p. 70-88
 2001 Low, G.S.
Mohr, J.J.
198.
The effects of extensions on the family brand name: an accessibility-diagnosticity perspective
Journal of Consumer Research
2000 : DEC, VOL. 27:3, p. 371-381
 2000 Ahluwalia, R.
Gürhan-Canli, Z.
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