haku: @indexterm MARKET SEGMENTATION / yhteensä: 478
viitteet: 190-199 / 478
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 otsikkovuositekijä
190.
Planning and implementation of the marketing strategy in insurance - an hypothetic attempt of insurance marketing
Nase gospodarstvo
1995 : VOL. 41:1-2, p. 40-48
 1995 Koncina, M.
191.
Questioning the reliability of market segmentation techniques
Omega
1995 : DEC, VOL. 23:6, p. 625-636
 1995 Dibb, S.
Stern, P.
192.
Strategien für profitables Wachstum.
Absatzwirtschaft
1995 : DEC, p. 58-61
 1995 Joas, A.
193.
Market segmentation: a comparison of benefits/attributes desired and brand preference
Psychology and Marketing
1995 : OCT, VOL. 12:7, p. 613-638
 1995 O'Connor, P.
Sullivan, G.
194.
Die Senioren: ein <> Marktsegment.
Management-Zeitschrift Industrielle Organisation
1995 : VOL. 64:3, p. 51-54
 1995 Wittenzellner, C.
195.
Mit Instinkt und Augenmass: Markteintrittschancen in Osteuropa.
Absatzwirtschaft
1995 : MAY, p. 28-29, 32, 34
 1995 Uhlmann-Meier, A.
Braun, G.
196.
Who benefits from antidumping legislation
Journal of International Economics
1995 : MAY, VOL. 38:3/4, p. 321-338
 1995 Anderson, S.
Schmitt, N.
Thisse, J.
197.
Market segmentation with choice-based conjoint analysis
Marketing Letters
1995 : APR, VOL. 6:2, p. 137-148
 1995 DeSarbo, W.
Ramaswamy, V.
Cohen, S.
198.
Evaluating alternative segmentation strategies in standard industrial markets
European Journal of Marketing
1995 : VOL. 29:2, p. 58-75
 1995 Rao, C. P.
Wang, Z.
199.
Using astrology in market segmentation
Management Decision
1995 : VOL. 33:1, p. 48-57
 1995 Mitchell, V.
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