haku: @journal_id 69 / yhteensä: 714
viitteet: 204-213 / 714
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 otsikkovuositekijä
204.
Legal dimensions of salespersons' statements : a review and managerial suggestions.
Journal of Marketing
1991 : JAN, VOL. 55:1, p. 70-80
 1991 Boedecker, K. A.
Morgan, F. W.
Stoltman, J. J.
205.
The use of influence strategies in interfirm relationships in industrial product channels.
Journal of Marketing
1991 : JAN, VOL. 55:1, p. 52-69
 1991 Frazier, G. L.
Rody, R. C.
206.
The consumer durable replacement buyer.
Journal of Marketing
1991 : JAN, VOL. 55:1, p. 42-51
 1991 Bayus, B. L.
207.
The perceived veracity of PIMS strategy principles in Japan : an empirical inquiry.
Journal of Marketing
1991 : JAN, VOL. 55:1, p. 26-41
 1991 Kotabe, M.
208.
A test of services marketing theory : consumer information acquisition activities.
Journal of Marketing
1991 : JAN, VOL. 55:1, p. 10-25
 1991 Murray, K. B.
209.
A longitudinal analysis of the impact of service changes on customer attitudes.
Journal of Marketing
1991 : JAN, VOL. 55:1, p. 1-9
 1991 Bolton, R. N.
Drew, J. H.
210.
Truth in marketing theory and research (Marketingtheorie)
Journal of Marketing
1990 : JUL, VOL. 4C - 54:3, p. 1-15
 1990 Hunt, S. D.
211.
Advertising's effect on the product evolutionary cycle (Produktlebensdauer; Marketing Mix)
Journal of Marketing
1990 : JUL, VOL. 4C - 54:3, p. 16-29
 1990 Holak, S. L.
Tang, Y. E.
212.
Double jeopardy revisited (Markenmanagement; Verbraucherforschung)
Journal of Marketing
1990 : JUL, VOL. 4C - 54:3, p. 82-91
 1990 Ehrenberg, A. S. C.
Goodhardt, G. J.
Barwise, T. P.
213.
The price knowledge and search of supermarket shoppers (Kaufverhalten; Verbraucherforschung)
Journal of Marketing
1990 : JUL, VOL. 4C - 54:3, p. 42-53
 1990 Dickson, P. R.
Sawyer, A. G.
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