haku: @journal_id 69 / yhteensä: 714
viitteet: 265-274 / 714
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 otsikkovuositekijä
265.
Information processing from advertisements : toward an integrative framework.
Journal of Marketing
1989 : OCT, VOL. 53:4, p. 1-23
 1989 MacInnis, D. J.
Jaworski, B. J.
266.
Original issue high yield bonds : aging analyses of defaults, exchanges, and calls.
Journal of Marketing
1989 : SEP, VOL. 44:4, p. 923-952
 1989 Asquith, P.
Mullins, D. W.
Wolff, E. D.
267.
Commercial use of conjoint analysis : an update.
Journal of Marketing
1989 : JUL, VOL. 53:3, p. 91-96
 1989 Wittink, D. R.
Cattin, P.
268.
Corporate ethical values and organizational commitment in marketing.
Journal of Marketing
1989 : JUL, VOL. 53:3, p. 79-90
 1989 Hunt, S. D.
Wood, R. van
Chonko, L. B.
269.
Analyzing incremental sales from a direct mail coupon promotion.
Journal of Marketing
1989 : JUL, VOL. 53:3, p. 66-78
 1989 Bawa, K.
Shoemaker, R. W.
270.
Determinants of influence in organizational buying : a contingency approach.
Journal of Marketing
1989 : JUL, VOL. 53:3, p. 50-65
 1989 Kohli, A.
271.
The experience curve doctrine reconsidered.
Journal of Marketing
1989 : JUL, VOL. 53:3, p. 36-49
 1989 Alberts, W. W.
272.
Strategic adaptability and firm performance : a market-contingent perspective.
Journal of Marketing
1989 : JUL, VOL. 53:3, p. 21-35
 1989 McKee, D. O.
Varadarajan, P. R.
Pride, W. M.
273.
Evolutionary processes in competitive markets : beyond the product life cycle.
Journal of Marketing
1989 : JUL, VOL. 53:3, p. 4-20
 1989 Lambkin, M.
Day, G. S.
274.
A gap analysis of professional service quality.
Journal of Marketing
1989 : APR, VOL. 53:2, p. 92-98
 1989 Brown, S. W.
Swartz, T. A.
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