haku: @indexterm SERVICE MARKETING / yhteensä: 230
viitteet: 27-36 / 230
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 otsikkovuositekijä
27.
Investigating interactive effects in the theory of planned behavior in a service-provider switching context
Psychology & Marketing
2002 : MAY, VOL. 19:5, p. 407-425
 2002 Bansal, H. S.
Taylor, S. F.
28.
Service Marketing: Designing Service Performances
Marketing Management
2001 : JUL-AUG, VOL. 10:2, p. 8-9
 2001 Tax, S. S.
Stuart, F. I.
29.
Partial employees and consumers: a postmodern, meta-theoretical perspective for services marketing
Marketing Theory
2001 : VOL. 1:2, p. 225-243
 2001 Manolis, C. (et al.)
30.
Payment on delivery: recognising constituency service as political marketing
European Journal of Marketing
2001 : VOL. 35:9-10, p. 1026-1037
 2001 Butler, P.
Collins, N.
31.
Time-restricted sales appeals: the importance of offering real value
Cornell Hotel and Restaurant Administration Quarterly
2001 : AUG-SEP, VOL. 42:4, p. 47-52
 2001 Brannon, L. A.
McCabe, A. E.
32.
Coupon response in services
Journal of Retailing
2001 : SPRING, VOL. 77:1, p. 139-151
 2001 Taylor, G. A.
33.
How buyers frame problems: revisited
Psychology & Marketing
2001 : JUN, VOL. 18:6, p. 617-655
 2001 Wilson, E. J.
McMurrian, R. C.
Woodside, A. G.
34.
The evolution of airport management practices: toward a multi-point, multi-service, marketing-driven firm
Journal of Air Transport Management
2001 : MAR, VOL. 7:2, p. 119-125
 2001 Jarach, D.
35.
Services marketing: getting more and better business from service customers
Marketing Management
2000 : FALL, VOL. 9:3, p. 10-11
 2000 Wood, S.D.
36.
The effect of a bidding restriction on the audit services market
Journal of Accounting Research
2000 : AUTUMN, VOL. 38:2, p. 355-374
 2000 Hackenbrack, K.
Jensen, K.
Payne, J.
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