haku: @indexterm PRODUCTS / yhteensä: 1007
viitteet: 289-298 / 1007
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289.
Adapting to 'word of mouse'
Business Horizons
2002 : JUL/AUG, VOL. 45:4, p. 21-25
 2002 Gelb, B.D.
Sundaram, S.
290.
The French market for DIY products
Market Research Europe
2002 : OCT, VOL.34, p. 93-105
 2002
291.
The German market for hair care
Market Research Europe
2002 : OCT, VOL.34, p. 79-92
 2002
292.
The Spanish market for savoury snacks
Market Research Europe
2002 : OCT, VOL.34, p. 59-77
 2002
293.
The Irish market for disposable paper products
Market Research Europe
2002 : OCT, VOL.34, p. 13-58
 2002
294.
Spirits in Western Europe
Market Research Europe
2002 : OCT, VOL.34, p. 1-12
 2002
295.
The customer pulling power of different-sized yellow pages advertisements
Journal of Advertising Research
2002 : MAY/JUN, VOL. 42:3, p. 66-72
 2002 Abernethy, A.M.
Laband, D.N.
296.
"Deep" and "surface" cues: brand extension evaluations by children and adults
Journal of Consumer Research
2002 : JUN, VOL. 29:1, p. 129-141
 2002 Zhang, S.
Sood, S.
297.
Anticipating discussion about a product: rehearsing what to say can affect your judgments
Journal of Consumer Research
2002 : JUN, VOL. 29:1, p. 101-115
 2002 Schlosser, A. E.
Shavitt, S.
298.
Why do brands cause trouble? A dialectical theory of consumer culture and branding
Journal of Consumer Research
2002 : JUN, VOL. 29:1, p. 70-90
 2002 Holt, D. B.
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