haku: @journal_id 58 / yhteensä: 815
viitteet: 322-331 / 815
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 otsikkovuositekijä
322.
The Differential Role of Characteristics of Music on High- and Low-Involvement Consumers' Processing of Ads
Journal of Consumer Research
1991 : SEP, VOL. 18:2, p. 161-173
 1991 MacInnis, D.J.
Park, C.W.
323.
The Use of Comparative Advertising for Brand Positioning: Association versus Differentiation
Journal of Consumer Research
1991 : SEP, VOL. 18:2, p. 145-160
 1991 Pechmann, C.
Ratneshwar, S.
324.
The Critical Imagination: Emancipatory Interests in Consumer Research
Journal of Consumer Research
1991 : SEP, VOL. 18:2, p. 129-144
 1991 Murray, J.B.
Ozanne, J.L.
325.
Assessing the Influence of Journal of Consumer Research: A Citation Analysis
Journal of Consumer Research
1991 : DEC, VOL. 18:3, p. 402-410
 1991 Cote, J.A.
Leong, S.M.
Cote, J.
326.
Exploring More than 24 Hours a Day: A Preliminary Investigation of Polychronic Time Use
Journal of Consumer Research
1991 : DEC, VOL. 18:3, p. 392-401
 1991 Kaufman, C.F.
Lane, P.M.
Lindquist, J.D.
327.
The Effects of Semantic Cues on Consumer Perceptions of Reference Price Ads
Journal of Consumer Research
1991 : DEC, VOL. 18:3, p. 380-391
 1991 Karson, E.J.
328.
Economic Dimensions of Household Gift Giving
Journal of Consumer Research
1991 : DEC, VOL. 18:3, p. 368-379
 1991 Garner, T.I.
Wagner, J.
329.
Elaborating on Elaboration: The Distinction between Relational and Item-specific Elaboration
Journal of Consumer Research
1991 : DEC, VOL. 18:3, p. 358-367
 1991 Meyers-Levy, J.
330.
Adapting Cutoffs to the Choice Environment: The Effects of Attribute Correlation and Reliability
Journal of Consumer Research
1991 : DEC, VOL. 18:3, p. 346-357
 1991 Huber, J.
Klein, N.M.
331.
Ignoring Irrelevant Information: Situational Determinants of Consumer Learning
Journal of Consumer Research
1991 : DEC, VOL. 18:3, p. 325-345
 1991 Hutchinson, J.W.
Alba. J.W.,
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