haku: @indexterm Consumer attitudes / yhteensä: 469
viitteet: 336-345 / 469
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 otsikkovuositekijä
336.
Does attitude toward the ad affect brand attitude under a brand evaluation set?
Journal of Marketing Research
1985 : MAY, VOL. 22:2, p. 192-198
 1985 Gardner, M. P.
337.
Avoir des biens durables : une affaire de gouts ou de couts? = Possession of durable goods : a matter of taste or cost?
Consommation: revue de socio-économie
1985 : 1, p. 43-60
 1985 Verger, D.
338.
A note on generic purchaser generalizations and subcultural variations.
Journal of Marketing
1985 : SUMMER, VOL. 49:3, p. 114-120
 1985 Wilkes, R. E.
Valencia, H.
339.
Residential conservation incentives.
Energy Policy
1985 : APR, VOL. 13:2, p. 133-142
 1985 Stern, P. C.
Berry, L. G.
Hirst, E.
340.
Striking a balance between brand "popularity" and brand loyalty.
Journal of Marketing
1985 : WINTER, VOL. 49:1, p. 53-59
 1985 Raj, S. P.
341.
Le marketing des organisations a but non lucratif = Marketing in non profit making organizations.
Revue Francaise de Gestion
1985 : JAN-FEB, 50, p. 73-79
 1985 Flipo, J. P.
342.
Image variables in multi-attribute product evaluations : country-of-origin effects.
Journal of Consumer Research
1984 : SEP, VOL. 11:2, p. 694-699
 1984 Erickson, G. M.
Johansson, J. K.
Chao, P.
343.
Understanding the bases of parental concern and reaction to children's food advertising.
Journal of Marketing
1984 : SUMMER, VOL. 48:3, p. 79-92
 1984 Grossbart, S. L.
Crosby, L. A.
344.
Children's recognition of consumption symbolism in children's products.
Journal of Consumer Research
1984 : MAR, VOL. 10:4, p. 386-397
 1984 Belk, R.
Mayer, R.
Driscoll, A.
345.
A consumer-oriented approach for determining market structures.
Journal of Marketing
1984 : SPRING, VOL. 48:2, p. 32-45
 1984 Srivastava, R. K.
Alpert, M. I.
Shocker, A. D.
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