haku: @indexterm Consumer attitudes / yhteensä: 469
viitteet: 89-98 / 469
« edellinen sivu | seuraava sivu »
otsikko | vuosi | tekijä | ||
89. |
Journal of Advertising
2004 : FALL VOL. 33:3, p. 25-35 |
2004 | Muehling, D.D. Sprott, D.E. |
|
90. |
International Journal of Research in Marketing
2004 : MAR, VOL. 21:1, p. 23-38 |
2004 | Nijssen, E.J. Douglas, S.P. |
|
91. |
Journal of International Selling and Sales Management
2003 : AUTUMN, VOL. 9:2, p. 73-82 |
2003 | Yavas, U. |
|
92. |
"I know this brand, but did I like the ad?" An investigation of the familiarity-based sleeper effect
Psychology & Marketing
2003 : NOV, VOL. 20:11, p. 1017-1043 |
2003 | Pashupati, K. |
|
93. |
Journal of Euromarketing
2003 : VOL. 12:3-4, p. 35-54 |
2003 | Kahle, L.R. (et al.) |
|
94. |
International Journal of Market Research
2003 : VOL 45:2, p. 191-211 |
2003 | Curry, B (et. al) |
|
95. |
Harvard Business Review
2003 : NOV, VOL. 81:11, p. 96-105 |
2003 | Nunes, P.F. Cespedes, F.V. |
|
96. |
International Journal of Research in Marketing
2003 : SEP, VOL. 20:3, p. 259-272 |
2003 | Dube, L. Cervellon, M-C. Jingyuan, H. |
|
97. |
Business Horizons
2003 : SEP/OCT, VOL. 46:5, p. 3-14 |
2003 | Taylor, A. |
|
98. |
Journal of Advertising
2003 : VOL. 32:3, p. 57-67 |
2003 | Lepkowska-White, E. Brashear, T.G. Weinberger, M.G. |
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