haku: @author Bass, F. M. / yhteensä: 17
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1.
The relationship between purchase regularity and propensity to accelerate
Journal of Retailing
2002 : SUMMER, VOL. 78:2, p. 119-129
 2002 Vakratsas, D.
Bass, F. M.
2.
Some History of the TIMS/INFORMS College on Marketing as Related to the Development of Marketing Science
Marketing Science
2001 : VOL. 20:4, p. 360-363
 2001 Bass, F. M.
3.
DIRECTV: Forecasting Diffusion of a New Technology Prior to Product Launch
Interfaces
2001 : MAY-JUN, VOL. 31:3, p. s82-s93
 2001 Bass, F. M.
4.
Relative income and investment comparisons among OECD nations
Technological Forecasting and Social Change
1998 : OCT, VOL. 59:2, p. 167-187
 1998 Scully, G. W.
Bass, F. M.
5.
Optimal pricing of successive generations of product advances
International Journal of Research in Marketing
1993 : JUN, VOL. 10, p. 185-207
 1993 Padmanabhan, V.
Bass, F. M.
6.
Evolution of technological generations: the law of capture.
Sloan Management Review
1992 : WINTER, VOL. 33:2, p. 66-77
 1992 Norton, J. A.
Bass, F. M.
7.
New product diffusion models in marketing: a review and directions for research.
Journal of Marketing
1990 : JAN, VOL. 54:1, p. 1-26
 1990 Mahajan, V.
Muller, E.
Bass, F. M.
8.
Adjusting stated intention measures to predict trial purchase of new products: a comparison of models and methods
Journal of Marketing Research
1989 : AUG, VOL. 26:3, p. 336-350
 1989 Jamieson, L. F.
Bass, F. M.
9.
Effect of choice set size on choice probabilities: an extended logit model.
International Journal of Research in Marketing
1989 : SEP, VOL. 6:1, p. 1-11
 1989 Jain, D. C.
Bass, F. M.
10.
A diffusion theory model of adoption and substitution for successive generations of high-technology products.
Management Science
1987 : SEP, VOL. 33:9, p. 1069-1086
 1987 Norton, J. A.
Bass, F. M.
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