haku: @author Beatty, S. E. / yhteensä: 7
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1.
Comparative advertising effectiveness in different national cultures
Journal of Business Research
2002 : NOV, VOL. 55:11, p. 907-913
 2002 Jeon, J. O.
Beatty, S. E.
2.
Organizational values, work norms, and relational role behaviours: en empirical retail assessment
International Review of Retail, Distribution and Consumer Research
2000 : OCT, VOL. 10:4, p. 401-416
 2000 Kwon, U.
Beatty, S. E.
Lueg, J. E.
3.
A relationship customer typology
Journal of Retailing
1999 : WINTER, VOL. 75:4, p. 509-523
 1999 Reynolds, K. E.
Beatty, S. E.
4.
Customer benefits and company consequences of customer-salesperson relationship in retailing.
Journal of Retailing
1999 : SPR, VOL. 75:1, p. 11-32
 1999 Reynolds, K. E.
Beatty, S. E.
5.
Impulse buying: Modeling its precursors
Journal of Retailing
1998 : SUMMER, VOL. 74:2, p. 169-191
 1998 Beatty, S. E.
Ferrell, M. E.
6.
Cross-cultural research on customer values.
Marketing and Research Today
1989 : FEB, VOL. 17:1, p. 30-39
 1989 Grunert, K. G.
Grunert, S. C.
Beatty, S. E.
7.
External search effort : An investigation across several product categories.
Journal of Consumer Research
1987 : JUN, VOL. 14:1, p. 83-95
 1987 Beatty, S. E.
Smith, S. M.
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