haku: @author Childers, T. L. / yhteensä: 9
viitteet: 1-9 / 9
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1.
Hedonic and utilitarian motivations for online retail shopping behavior
Journal of Retailing
2001 : WINTER, VOL. 77:4, p. 511-535
 2001 Childers, T. L.
2.
Representation of numerical and verbal product information in consumer memory
Journal of Business Research
2000 : FEB, VOL. 47:2, p. 109-120
 2000 Childers, T. L.
Viswanathan, M.
3.
Toward a conceptualization of mail survey response behavior
Psychology & Marketing
1996 : MAR, VOL. 13:2, p. 185-209
 1996 Childers, T. L.
Skinner, S. J.
4.
Picture-word consistency and the elaborative processing of advertisements.
Journal of Marketing Research
1987 : NOV, VOL. 24:4, p. 359-369
 1987 Houston, M. J.
Childers, T. L.
Heckler, S. E.
5.
Theoretical and empirical issues in the identification of survey respondents.
Journal of the Market Research Society
1985 : JAN, VOL. 27:1, p. 39-53
 1985 Childers, T. L.
Skinner, S. J.
6.
Conditions for a picture-superiority effect on consumer memory.
Journal of Consumer Research
1984 : SEP, VOL. 11:2, p. 643-654
 1984 Childers, T. L.
Houston, M. J.
7.
Respondent identification in mail surveys.
Journal of Advertising Research
1980 : DEC, VOL. 20:6, p. 57-61
 1980 Skinner, S. J.
Childers, T. L.
8.
A reassessment of the effects of appeals on response to mail surveys.
Journal of Marketing Research
1980 : AUG, VOL. 17:3, p. 365-370
 1980 Childers, T. L.
Pride, W. M.
Ferrell, O. C.
9.
Response rates and perceived questionnaire length in mail surveys.
Journal of Marketing Research
1979 : AUG, VOL. 16:3, p. 429-431
 1979 Childers, T. L.
Ferrell, O. C.
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