haku: @author Fay, M. / yhteensä: 4
viitteet: 1-4 / 4
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1.
Cyclical patterns in the content of advertisements: Replication, confirmation, extension and revision
International Journal of Market Research
2006 : VOL. 40:1/2, p.198-217
 2006 Fay, M.
2.
Advertisements as cyclical fashion goods? An analysis of variation in frequency of usage of values, claims & styles in magazine advertisements
International Journal of Advertising
1999 : VOL. 18:3, p. 377-404
 1999 Fay, M.
3.
The rise and fall of the copy point: The changing information content of print advertisements from 1953-1988
European Journal of Marketing
1994 : VOL. 28:10 p. 19-31
 1994 Fay, M.
Currier, G.
4.
Female body-shape in print advertisements and the increase in anorexia nervosa
European Journal of Marketing
1994 : VOL. 28:12, p. 5-18
 1994 Fay, M.
Price, C.
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