haku: @author Gilmore, A. / yhteensä: 9
viitteet: 1-9 / 9
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 otsikkovuositekijä
1.
Innovative marketing in SMEs
European Journal of Marketing
2009 : VOL. 43:1-2, p. 46-61
 2009 O'Dwyer, M.
Gilmore, A.
Carson, D.
2.
Innovative marketing in SMEs: an empirical study
Journal of Strategic Marketing
2009 : OCT, VOL. 17:5, p. 383-396
 2009 O'Dwyer, M.
Gilmore, A.
Carson, D.
3.
Sustainable tourism marketing at a World Heritage site
Journal of Strategic Marketing
2007 : MAY-JUL, VOL. 15:2-3, p. 253-264
 2007 Gilmore, A.
Carson, D.
Ascencao, M.
4.
Developing strategic marketing through the use of marketing networks
Journal of Strategic Marketing
2005 : JUN, VOL. 13:2, p. 81-92
 2005 Rocks, S.
Gilmore, A.
Carson, D.
5.
Developing strategic marketing through the use of marketing networks
Journal of Strategic Marketing
2005 : JUN, VOL. 13:2
 2005 Rocks, S.
Gilmore, A.
Carson, D.
6.
Balancing transaction and relationship marketing in retail banking
Journal of Marketing Management
2004 : APR, VOL. 20:3-4, p. 431-455
 2004 Carson, D.
Gilmore, A.
Walsh, S.
7.
Museums: Discovering services marketing
International Journal of Arts Management
2002 : FALL, VOL. 5:1, p. 62-72
 2002 Rentschler, R.
Gilmore, A.
8.
The competence trap: exploring issues in winning and sustaining core competencies
Irish Journal of Management
2001 : VOL. 22:1, p. 73-90
 2001 O'Driscoll, A.
Carson, D.
Gilmore, A.
9.
SME marketing managament competencies
International Business Review
2000 : JUN, VOL. 9:3, p. 363-382
 2000 Carson, D.
Gilmore, A.
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