haku: @author Gronhaug, K. / yhteensä: 29
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1.
The effect of ad value, ad placement and ad execution on the perceived intrusiveness of web advertisements
International Journal of Advertising
2009 : VOL. 28:4, p. 623-638
 2009 Ying, L.
Korneliussen, T.
Gronhaug, K.
2.
Pursuing opportunities: Why so many fail and so few succeed
International Journal of Market Research
2006 : VOL. 40:1/2, p.100-112
 2006 Ottesen, G.G.
Gronhaug, K.
3.
First mover advantages in the discount grocery industry
European Journal of Marketing
2005 : VOL. 39:7/8, p. 872-884
 2005 Denstadli, J. M.
Lines, R.
Gronhaug, K.
4.
Faculty members' attitudes toward ethics at Norwegian business schools: an explorative study
Journal of Business Ethics
2005 : DEC II, VOL. 62:3, p. 299-314
 2005 Jakobsen, O.D.
Ims, K.J.
Gronhaug, K.
5.
A transaction cost approach to a paradox in international marketing
Scandinavian Journal of Management
2005 : MAR, VOL. 21:1, p. 61-76
 2005 Gronhaug, K.
Haugland, S.A.
6.
High-tech marketing: fact or fiction?
Liiketaloudellinen aikakauskirja
2005 : 1, p. 91-104
 2005 Gronhaug, K.
Möller, K.
7.
Exploring the dynamics of market orientation in turbulent environments: a case study
European Journal of Marketing
2004 : VOL. 38:8, p. 956-973
 2004 Ottesen, G.G.
Gronhaug, K.
8.
The Role of Formal Authority in Buyer Evaluation of Business Research Suppliers: A Scandinavian Case
Journal of Business-to-Business Marketing
2003 : VOL. 10:2, p. 53- 76
 2003 Supphellen, M.
Gronhaug, K.
9.
Building foreign brand personalities in Russia: the moderating effect of consumer ethnocentrism
International Journal of Advertising
2003 : VOL. 22:2, p. 203-226
 2003 Supphellen, M.
Gronhaug, K.
10.
Benefiting from Commissioned Research: The Role of Researcher Client Cooperation
Creativity and innovation management
2002 : JUN, VOL. 11:2, p. 88-97
 2002 Ottesen, G. G.
Gronhaug, K.
Johnsen, O.
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