haku: @author Hardesty, D.M. / yhteensä: 5
viitteet: 1-5 / 5
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1.
The effects of consumers' ethical beliefs on copying behaviour
Journal of Consumer Policy
2006 : JUN, VOL. 29:2, p. 190-202
 2006 Suter, T.A.
Kopp, S.W.
Hardesty, D.M.
2.
Consumer evaluations of different promotion types and price presentations: the moderating role of promotional benefit level
Journal of Retailing
2003 : VOL. 79:1, p. 17-25
 2003 Hardesty, D.M.
Bearden, W.O.
3.
Color and shopping intentions: the intervening effect of price fairness and perceived affect
Journal of Business Research
2003 : JUL, VOL. 56:7, p. 541-551
 2003 Babin, B.J.
Hardesty, D.M.
Suter, T.A.
4.
Using invoice price information to frame advertised offers
Journal of Business Research
2003 : MAY, VOL. 56:5, p. 355-366
 2003 Bearden, W.O.
Carlson, J.P.
Hardesty, D.M.
5.
Brand familiarity and invoice price effects on consumer evaluations: The moderating role of skepticism toward advertising
Journal of Advertising
2002 : SUMMER, VOL. 31:2, p. 1-15
 2002 Hardesty, D.M.
Carlson, J.P.
Bearden, W.O.
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