haku: @author Jolson, M. A. / yhteensä: 10
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1.
Predicting the effectiveness of industrial saleswomen (Sales Management)
Industrial Marketing Management
1992 : FEB, VOL. 21:1, p. 69-75
 1992 Jolson, M. A.
Comer, L. B.
2.
Canned adaptiveness : a new direction for modern salesmanship.
Business Horizons
1989 : JAN-FEB, VOL. 32:1, p. 7-12
 1989 Jolson, M. A.
3.
Qualifying sales leads: the tight and loose approaches.
Industrial Marketing Management
1988 : VOl. 17:3, p. 189-196
 1988 Jolson, M. A.
4.
Correlates of rebate proneness.
Journal of Advertising Research
1987 : FEB-MAR, VOL. 27:1, p. 33-44
 1987 Jolson, M. A.
Wiener, J. L.
Rosecky, R. B.
5.
The marketing of funeral services : past, present, and future.
Business Horizons
1986 : MAR/APR, VOL. 29:2, p. 40-45
 1986 Schwartz, M. L.
Jolson, M. A.
Lee, R. H.
6.
Selling assertively.
Business Horizons
1984 : SEP/OCT, VOL. 27:5, p. 71-77
 1984 Jolson, M. A.
7.
The industrial proposal as a promotion tool.
Industrial Marketing Management
1980 : APR, VOL. 19:2, p. 101-109
 1980 Horowitz, H. M.
Jolson, M. A.
8.
Technical wording in advertising: implications for market segmentation.
Journal of Marketing
1980 : WINTER, VOL. 44:1, p. 57-66
 1980 Anderson, R. E.
Jolson, M. A.
9.
How a retailer compared newspapers.
Journal of Advertising Research
1979 : DEC, VOL. 19:6, p. 29-32
 1979 Jolson, M. A.
10.
when executives shift to academic careers.
Business Horizons
1979 : AUG, VOL. 22:4, p. 21-31
 1979 Jolson, M. A.
Holbert, N. B.
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