haku: @author Kim, K. / yhteensä: 19
viitteet: 1-10 / 19
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 otsikkovuositekijä
1.
The power of reach and frequency in the age of digital advertising
Journal of Advertising Research
2010 : DEC, VOL. 50:4, p. 403-415
 2010 Cheong, Y.
Gregorio, F. De
Kim, K.
2.
The current practices in food advertising
International Journal of Advertising
2009 : VOL. 28:3, p. 527-553
 2009 Kim, K.
Cheong, Y.
Zheng, L.
3.
Analysis of structural equation model for the student pleasure travel market: Motivation, involvement, satisfaction, and destination loyalty
Journal of Travel & Tourism Marketing
2008 : VOL. 24:4, p. 297-313
 2008 Kim, K.
4.
Gender and motivation for agri-tourism entrepreneurship
Tourism Management
2007 : VOL. 28:1, p.280-289
 2007 McGehee, N. G.
Kim, K.
Jennings, G. R.
5.
Multi-destination segmentation based on push and pull motives: pleasure trips of students at a U.S. university
Journal of Travel & Tourism Marketing
2006 : VOL. 21:2/3, p.19-32
 2006 Kim, K.
Noh, J.
Jogaratnam, G.
6.
Perceived impacts of festivals and special events by organizers: an extension and validation
Tourism Management
2004 : APR, VOL. 25:2, p. 171-181
 2004 Gursoy, D.
Kim, K.
Uysal, M.
7.
The role of inclination and part worth differences across segments in designing a price-descriminating product line
International Journal of Research in Marketing
2004 : VOL. 21:3, p. 313-320
 2004 Chhajed, D.
Kim, K.
8.
The global integration of business functions: a study of multinational businesses in integrated global industries
Journal of International Business Studies
2003 : JUL, VOL. 34:4, p. 327-344
 2003 Kim, K.
Park, J-H.
Prescott, J.E.
9.
The determinants of value creation for partner firms in the global alliance context
Management International Review
2002 : VOL. 42:4, p. 361-384
 2002 Kim, K.
Park, J.-H.
10.
Linking the Use of Advertising Agency Review Consultants to Agency Search Outcomes
Journal of Advertising Research
2001 : MAR-APR, VOL. 41:2, p. 49-56
 2001 Beard, F. K.
Kim, K.
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