haku: @author Louviere, J.J. / yhteensä: 4
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1.
Modeling the effects of including/excluding attributes in choice experiments on systematic and random components
International Journal of Research in Marketing
2007 : DEC, VOL. 24:4 p. 289-300
 2007 Islam, T.
Louviere, J.J.
Burke, P.F.
2.
Using best-worst scaling methodology to investigate consumer ethical beliefs across countries
Journal of Business Ethics
2007 : FEB I, VOL. 70:3, p. 299-326
 2007 Auger, P.
Devinney, T.M.
Louviere, J.J.
3.
Quick and easy choice sets: Constructing optimal and nearly optimal stated choice experiments
International Journal of Research in Marketing
2005 : DEC, VOL. 22:4, p. 459-470
 2005 Street, D.J.
Burgess, L.
Louviere, J.J.
4.
An empirical comparison of ratings-based and choice-based conjoint models
Journal of Marketing Research
1992 : AUG, VOL. XXIX:3, p. 368-377
 1992 Elrod, T.
Louviere, J.J.
Davey, K.S.
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