haku: @author Mathur, A. / yhteensä: 5
viitteet: 1-5 / 5
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1.
Older consumer responses to marketing stimuli: The power of subjective age
Journal of Advertising Research
2006 : SEP, VOL. 46:3, p. 339-346
 2006 Moschis, G.P.
Mathur, A.
2.
Life events and brand preference changes
Journal of Consumer Behaviour
2003 : VOL 3:2, p. 129-141
 2003 Mathur, A.
Moschis, G. P.
Lee, E.
3.
The influence of gender on the new-age elderly's consumption orientation
Psychology & Marketing
2001 : OCT, VOL. 18:10, p. 1073-1089
 2001 Sherman, E.
Schiffman, L. G.
Mathur, A.
4.
Determinants of managerial performance: a cross-cultural comparison of the perceptions of middle-level managers in four countries
Journal of International Business Studies
2000 : FIRST QUARTER, VOL. 31:1, 121-140
 2000 Mathur, A.
Neelankavil, J.P.
Zhang, Y.
5.
Store environment and consumer purchase behavior: Mediating role of consumer emotions
Psychology & Marketing
1997 : JUL, VOL. 14:4, p. 361-378
 1997 Sherman, E.
Mathur, A.
Smith, R. B.
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