haku: @author Oliver, R. L. / yhteensä: 8
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1.
The relationships among consumer satisfaction involvement, and product performance: A catastrophe theory application
Behavioral Science
1995 : APR, VOL. 40:2, p. 104-132
 1995 Oliva, T. A.
Oliver, R. L.
Bearden, W. O.
2.
Equity and disconfirmation perceptions as influences on merchant and product satisfaction.
Journal of Consumer Research
1989 : DEC, VOL. 16:3, p. 372-383
 1989 Oliver, R. L.
Swan, J. E.
3.
Consumer perceptions of interpersonal equity and satisfaction in transactions : a field survey approach.
Journal of Marketing
1989 : APR, VOL. 53:2, p. 21-35
 1989 Oliver, R. L.
Swan, J. E.
4.
Response determinants in satisfaction judgments.
Journal of Consumer Research
1988 : MAR, VOL. 14:4, p. 495-507
 1988 Oliver, R. L.
DeSarbo, W. S.
5.
Perspectives on behavior-based versus outcome-based salesforce control systems.
Journal of Marketing
1987 : OCT, VOL. 51:4, p. 76-88
 1987 Anderson, E.
Oliver, R. L.
6.
Crossover effects in the theory of reasoned action : a moderating influence attempt.
Journal of Consumer Research
1985 : DEC, VOL. 12:3, p. 324-340
 1985 Oliver, R. L.
Bearden, W. O.
7.
A cognitive model of the antecedents and consequences of satisfaction decisions.
Journal of Marketing Research
1980 : NOV, VOL. 17:4, p. 460-470
 1980 Oliver, R. L.
8.
Fear appeal effects in the field: a segmentation approach.
Journal of Marketing Research
1979 : MAY, VOL. 16:2, p. 181-190
 1979 Burnett, J. J.
Oliver, R. L.
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