haku: @author Staelin, R. / yhteensä: 18
viitteet: 1-10 / 18
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1.
The impact of firm introductory strategies on consumers' perceptions of future product introductions and purchase decisions
Journal of Product Innovation Management
2001 : MAR, VOL. 18:2, p. 96-109
 2001 Boone, D. S.
Lemon, K. N.
Staelin, R.
2.
Recurrent marketing decisions: decision complexity, decision focus, and firm performance
Marketing Letters
2000 : NOV, VOL. 11:4, p. 283-298
 2000 Ross, W.
Moore, M.
Staelin, R.
3.
The quality double whammy
Marketing Science
1999 : VOL. 18:4, p. 463-484
 1999 Boulding, W.
Kalra, A.
Staelin, R.
4.
Introduction to the special issue on managerial decision making
Marketing Science
1999 : VOL. 18:3, p. 3, p. 195
 1999 Staelin, R.
5.
Manufacturer allowances and retailer pass-through rates in a competitive environment
Marketing Science
1999 : VOL. 18:1, p. 59-76
 1999 Kim, S.
Staelin, R.
6.
Vertical strategic interaction: Implications for channel pricing strategy
Marketing Science
1997 : VOL. 16:3, p. 185-207
 1997 Lee, E.
Staelin, R.
7.
A model of perceived risk and intended risk-handling activity
Journal of Consumer Research
1994 : JUN, VOL. 21:1, p. 119-134
 1994 Dowling, G.
Staelin, R.
8.
Environment, market share, and market power.
Management Science
1990 : OCT, VOL. 36:10, p. 1160-1177
 1990 Boulding, W.
Staelin, R.
9.
Effects of quality and quantity of information on decision effectiveness.
Journal of Consumer Research
1987 : SEP, VOL. 14:2, p. 200-213
 1987 Keller, K. L.
Staelin, R.
10.
An approach for developing an optimal discount pricing policy.
Management Science
1984 : DEC, VOL. 30:12, p. 1389-1404
 1984 Lal, R.
Staelin, R.
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