haku: @author Wedel, M. / yhteensä: 12
viitteet: 1-10 / 12
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1.
Employing travel time to compare the value of competing cultural organizations
Journal of Cultural Economics
2005 : FEB, VOL 29:1, p. 19-33
 2005 Boter, J.
Rouwendal, J.
Wedel, M.
2.
Profile construction in experimental choice designs for mixed logit models
Marketing Science
2002 : FALL, VOL. 21:4, p. 455-475
 2002 Sándor, Z.
Wedel, M.
3.
Identifying spatial segments in international markets
Marketing Science
2002 : SPRING, VOL. 21:2, p. 160-177
 2002 Hofstede, F.T.
Wedel, M.
Steenkamp, J-B.E.M.
4.
Market segment derivation and profiling via a finite mixture model framework
Marketing Letters
2002 : FEB, VOL. 13:1, p. 17-25
 2002 Wedel, M.
Desarbo, W.S.
5.
Habit Persistence in Time Series Models of Discrete Choice
Marketing Letters
2001 : VOL. 12:1, p. 25-35
 2001 Haaijer, R.
Wedel, M.
6.
Eye fixations on advertisements and memory for brands: a model and findings
Marketing Science
2000 : FALL, VOL. 19:4, p. 297-312
 2000 Wedel, M.
Pieters, R.
7.
DV-gestütztes value management: beyond decision support? Analytische Informationssysteme für das wertorientierte Controlling und Reporting
Controlling
1999 : VOL. 11:7, p. 333-341
 1999 Fröhling, O.
Renneke, F.
Wedel, M.
8.
Ratings-based versus choice-based latent class conjoint models-an empirical comparison
Journal of the Market Research Society
1998 : JUL, VOL. 40:3, p. 237-248
 1998 Vriens, M.
Oppewal, H.
Wedel, M.
9.
Assessing the effects of abstract attributes and brand familiarity in conjoint choice experiments
International Journal of Research in Marketing
1998 : FEB, VOL. 15:1, p. 71-78
 1998 Wedel, M.
10.
Visual attention to advertising: A segment-level analysis
Journal of Consumer Research
1997 : DEC, VOL. 24:3, p. 305-314
 1997 Rosbergen, E.
Pieters, R.
Wedel, M.
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