haku: @author Weitz, B. / yhteensä: 8
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1.
Personal selling and sales management: a relationship marketing perspective
Journal of the Academy of Marketing Science
1999 : SPRING, VOL. 27:2, p. 241-254
 1999 Weitz, B.
Bradford, K.
2.
Relationship marketing and distribution channels
Journal of the Academy of Marketing Science
1995 : FALL, VOL. 23:4, p. 305-320
 1995 Weitz, B.
Jap, S.
3.
Learning orientation, working smart, and effective selling
Journal of Marketing
1994 : JUL, VOL. 58:3, p. 39-52
 1994 Sujan, H.
Weitz, B.
Kumar, N.
4.
Special issue on marketing strategy
International Journal of Research in Marketing
1992 : MAR, VOL. 9:1, p. 1-111
 1992 Weitz, B.
Wensley, R.
5.
Brand Introduction Strategies and Competitive Environments
Journal of Marketing Research
1990 : NOV, VOL. 27, p.390-401
 1990 Gatignon, H.
Weitz, B.
Bansal, P.
6.
Adaptive Selling: Conceptualization, Measurement, and Nomological Validity
Journal of Marketing Research
1990 : FEB, VOL, 27, p.61-69
 1990 Spiro, R.
Weitz, B.
7.
Salesforce compensation : an empirical investigation of factors related to use of salary versus incentive compensation.
Journal of Marketing Research
1989 : FEB, VOL. 26:1, p. 1-14
 1989 John, G.
Weitz, B.
8.
Industrial purchasing : an empirical exploration of the buyclass framework.
Journal of Marketing
1987 : JUL, VOL. 51:3, p. 71-86
 1987 Anderson, E.
Chu, W.
Weitz, B.
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