haku: @author West, D. / yhteensä: 12
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1.
Editorial: at 50, the journal looks back... and ahead
Journal of Advertising Research
2011 : VOL 51:1, SUPPL., p. 2-4
 2011 West, D.
Chiagouris, L.G.
Precourt, G.
2.
Advertising and promotions budgeting and the role of risk
European Journal of Marketing
2009 : VOL. 43:11/12, p. 1457-1476
 2009 West, D.
Prendergast, G. P.
3.
Directions in marketing communications research An analysis of the International Journal of Advertising
International Journal of Advertising
2007 : VOL. 26:4, p.543-554
 2007 West, D.
4.
Model selection for medical diagnosis decision support systems
Decision Support Systems
2004 : JAN, VOL. 36:3, p. 247-259
 2004 Mangiameli, P.
West, D.
Rampal, R.
5.
Design and Competitive Advantage: Strategies for Market Acceptance
Journal of General Management
2003 : WINTER, VOL. 28:2, p. 58-74
 2003 Drew, S.
West, D.
6.
Advertising agency philosophies and employee risk taking
Journal of Advertising
2001 : SPRING, VOL. 30:1, p. 77-91
 2001 West, D.
Ford, J.
7.
Advertiser risk-orientation and the opinions and practices of advertising managers
International Journal of Advertising
1999 : VOL. 18:1, p. 51-72
 1999 West, D.
8.
Taking advertising risks: the case of Clerical Medical
Journal of Marketing Management
1998 : APR, VOL. 14:4, p. 251-272
 1998 West, D.
Shelton, D.
9.
Antecedents of risk-taking behavior by advertisers: Empirical evidence and management implications
Journal of Advertising Research
1997 : SEP/OCT, VOL. 37:5, p. 27-40
 1997 West, D.
Berthon, P.
10.
Client-led design: a systematic approach to information systems definition
Journal of the Operational Research Society
1996 : FEB, VOL. 47:2, p. 337-338
 1996 Stowell, F.
West, D.
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