haku: @freeterm influence / yhteensä: 4
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1.
Personalised networks of influence in public relations. Strategic resources for achieving successful professional outcomes
Journal of communication management
2010 : VOL. 14:2, p. 153-166
 2010 Valentini, C.
2.
Communication management as a second-order management function. Roles and functions of the communication executive - results from a shadowing study
Journal of communication management
2010 : VOL. 14:2, p. 127-140
 2010 Nothhaft, H.
3.
Finding influence: examining the role of influence in public relations practice
Journal of communication management
2006 : VOL 10:3, p. 235-249
 2006 Reber, B. H.
Berger, B. K.
4.
The effect of word of mouth on services switching - Measurement and moderating variables
European Journal of Marketing
2004 : VOL. 38:9-10, p. 1173-1185
 2004 Wangenheim, F.
Bayón, T.
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