haku: @indexterm marketing strategy / yhteensä: 884
viitteet: 11-20 / 884
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11.
New technologies drive CPG media mix optimization
Journal of Advertising Research
2010 : DEC, VOL. 50:4, p. 416-427
 2010 Reynar, A.
Phillips, J.
Heumann, S.
12.
Sustainable supply chain management and inter-organizational resources: a literature review
Corporate Social Responsibility and Environmental management
2010 : JUL-AUG, VOL. 17:4, p. 230-245
 2010 Gold, S.
Seuring, S.
Beske, P.
13.
An integration of research findings of effects of firm size and market competition on product and process innovations
British Journal of Management
2010 : DEC, VOL. 21:4 p. 996-1010
 2010 Damanpour, F.
14.
Knowledge management and balanced scorecard outcomes: exploring the importance of interpretation, learning and internationality
British Journal of Management
2010 : DEC, VOL. 21:4 p. 967-982
 2010 Gonzalez-Padron, T. L. (et al.)
15.
The impact of causal ambiguity on competitive advantage and rent appropriation
British Journal of Management
2010 : DEC, VOL. 21:4 p. 939-953
 2010 Ambrosini, V.
Bowman, C.
16.
Marketing in a hyper-social world
Journal of Advertising Research
2010 : SEP, VOl. 50:3, p. 232-239
 2010 Moran, E.
Gossieaux, F.
17.
Editorial: The multi-cultural mandate
Journal of Advertising Research
2010 : SEP, VOL. 50:3, p. 227-228
 2010 Precourt, G. (editor)
18.
Marketing strategy and marketing performance measurement system: exploring the relationship
European Management Journal
2010 : APR, VOL 28:2, p. 139-152
 2010 Lamberti, L.
Noci, G.
19.
A visitor-focused assessment of new product launch: the case of quilt gardens tour in Northern Indiana's Amish country
Journal of Travel & Tourism Marketing
2010 : OCT-NOV, VOL. 27:7 p. 723-735
 2010 Lee, G.
Tussyadiah, I.P.
Zach, F.
20.
Authenticity in organizational context: fragmentation, contradiction and loss of control
Journal of communication management
2010 : VOL 14:3, p. 192-205
 2010 Edwards, L.
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