haku: @indexterm Business-to-business / yhteensä: 118
viitteet: 1-10 / 118
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1.
Moral judgment and its impact on business-to-business sales performance and customer relationships
Journal of Business Ethics
2011 : FEB II, VOL 98:4, p. 609-625
 2011 Schwepker, C. H.
Good, D. J.
2.
Moral judgement and its impact on business-to-business sales performance and customer relationships
Journal of Business Ethics
2011 : FEB II, VOL 98:4, p. 609-625
 2011 Schwepker, C. H. Jr.
Good, D. J.
3.
When do B2B brands influence the decision making of organizational buyers? An examination of the relationship between purchase risk and brand sensitivity
International Journal of Research in Marketing
2011 : SEP, VOL 28:3, p. 195-204
 2011 Brown, B. P. (et al.)
4.
Acquisitions and the network identity change
European Journal of Marketing
2011 : VOL. 45:9/10, p. 1470-1500
 2011 Öberg, C.
Grundström, C.
Jönsson, P.
5.
A conceptualization of supplier-perceived value
European Journal of Marketing
2011 : VOL 45:3, p. 383-418
 2011 Songailiene, E.
Winklhofer, H.
McKechnie, S.
6.
The relative importance of brands in modified rebuy purchase situations
International Journal of Research in Marketing
2010 : SEP, VOL. 27:3, p. 248-260
 2010 Zablah, A.R.
Brown, B.P.
Donthu, N.
7.
Brand awareness in business markets: When is it related to firm performance?
International Journal of Research in Marketing
2010 : SEP, VOL. 27:3, p. 201-212
 2010 Homburg, C.
Klarmann, M.
Schmitt, J.
8.
On the evolution of market institutions: the platform design paradox
Economic Journal
2010 : MAR, VOL 120:543 p. 215-243
 2010 Alós-Ferrer, C.
Kirchsteiger, G.
Walzl, M.
9.
A relational insight of brand personification in business-to-business markets
Journal of General Management
2010 : SUMMER, VOL. 35:4, p. 65-76
 2010 Gupta, S.
Melewar, T.C.
Bourlakis, M.
10.
Innovation and performance outcomes of market information collection efforts: The role of top management team involvement
International Journal of Research in Marketing
2010 : MAR, VOL. 27:1, p. 33-43
 2010 Harmancioglu, N.
Grinstein, A.
Goldman, A.
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