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1.
Brand familiarity and advertising repetition effects
Journal of Consumer Research
2003 : SEP, VOL. 30:2, p. 292-304
 2003 Campbell, M.C.
Keller, K.L.
2.
When competitive interference can be beneficial
Journal of Consumer Research
2003 : SEP, VOL. 30:2, p. 283-291
 2003 Jewell, R.D.
Unnava, H.R.
3.
Speaking of art as embodied imagination: a multisensory approach to understanding aesthetic experience
Journal of Consumer Research
2003 : SEP, VOL. 30:2, p. 259-282
 2003 Joy, A.
Sherry Jr., J.F.
4.
The influence of macro-level motives on consideration set composition in novel purchase situations
Journal of Consumer Research
2003 : SEP, VOL. 30:2, p. 244-258
 2003 Chakravarti, A.
Janiszewski, C.
5.
A critical review of construct indicators and measurement model misspecification in marketing and consumer research
Journal of Consumer Research
2003 : SEP, VOL. 30:2, p. 199-218
 2003 Burke Jarvis, C.
MacKenzie, S.B.
Podsakoff, P.M.
6.
Experiencing products in the virtual world: the role of goal and imagery in influencing attitudes versus purchase intentions
Journal of Consumer Research
2003 : SEP, VOL. 30:2, p. 184-198
 2003 Schlosser, A.E.
7.
When more is less and less is more: the role of ideal point availability and assortment in consumer choice
Journal of Consumer Research
2003 : SEP, VOL. 30:2, p. 170-183
 2003 Chernev, A.
8.
Rethinking the origins of involvement and brand commitment: insights from postsocialist Central Europe
Journal of Consumer Research
2003 : SEP, VOL. 30:2, p. 151-169
 2003 Coulter, R.A.
Price, L.L.
Feick, L.
9.
Brand Synthesis: The Multidimensional of Brand Knowledge
Journal of Consumer Research
2003 : MAR, VOL. 29:4, p. 595-600
 2003 Keller, K. L.
10.
Sympathy and Empathy: Emotional Responses to Advertising Dramas
Journal of Consumer Research
2003 : MAR, VOL. 29:4, p. 566-570
 2003 Escalas, J. E.
Stern, B. B.
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