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Tekijä: | Perse, E. M. Courtright, J. A. |
Otsikko: | Normative images of communication media: mass and interpersonal channels in the new media environment |
Lehti: | Human Communication Research
1993 : JUN, VOL. 19:4, p. 485-503 |
Asiasana: | |
Vapaa asiasana: | CLUSTER ANALYSIS, COMMUNICATION, MASS COMMUNICATION, SOCIAL STRUCTURE |
Kieli: | eng |
Tiivistelmä: | The article considers how well 12 different mass and interpersonal communication channels fill 11 communication needs. The discussion relates this study's findings to previous research and notes implications for research on the newer communication technologies. |
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